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UK Virtual Assistant Agency

You started a business.
Not a to-do list.

IdealPa is a UK virtual assistant agency providing admin, operations, executive assistant and LinkedIn support to founders and SME businesses worldwide.

The work that keeps landing on your plate does not have to stay there. IdealPa gives founders and SME businesses their time back. To grow, to lead, or simply to switch off at the end of the day.

Book a Call → See our services
100+
Clients assisted
£750
Retainers from
5★
Reviews
UK
Remote delivery
Administration Support
Operations Support
Executive Assistant Support
LinkedIn Engagement
CRM Management
Diary Management
Inbox Management
Sales Administration
Administration Support
Operations Support
Executive Assistant Support
LinkedIn Engagement
CRM Management
Diary Management
Inbox Management
Sales Administration
Sunny Chatha, Founder of IdealPa UK Virtual Assistant Agency
£750
Retainers from
per month
What Is IdealPa

Not just a VA.
An extension of your business.

Most founders are not short of ideas or ambition. They are short of hours. The admin keeps piling up. The operations need someone in them. LinkedIn needs attention. And somewhere at the bottom of the list is the work that actually moves the business forward. That is what we clear the path to.

✓
Brief us once and we keep it moving
✓
No employer costs, no recruitment fees
✓
30 days written notice to cancel
✓
Shaped around how your business operates

"Admin work is rarely complex. It is simply constant."

Sunny Chatha, Founder of IdealPa
Book a Call →
Your Client Portal

See what is being done.
Without having to ask.

Every IdealPa client gets their own portal. Your tasks, updates, documents and retainer hours sit in one place, so you always know where things are.

  • Track tasks from request to done
  • Check hours used against your retainer
  • Find shared documents and SOPs
  • Request new work in a couple of clicks
Book a Call →
IdealPa client portal home screen showing retainer hours and latest updates
9:41●●●
Alder & Finch ⌄AF
Tasks
Everything in one place.
+ Add Task
All TasksWith your VACompleted
✓
Draft LinkedIn posts for next week
Just addedNew
SCVA
✓
Chase supplier invoice
Today, 10:30High
SCVA
✓
Prepare monthly report
Today, 15:00Medium
SCVA
✓
Review and approve draft content
Tomorrow, 09:00Your review
AFYou
✓
Book travel for October event
Tomorrow, 11:00In progress
SCVA
✓
Update CRM with new contacts
Thu, 29 AugLow
SCVA
✓
Client onboarding pack
Fri, 30 AugNot started
SCVA
✓
HomeTasksDocumentsMore
Updated 2 mins ago
What IdealPa Actually Does

Four areas.
One less thing to carry.

Four service areas. Each one built around the work that keeps returning to founders and taking time that should be going elsewhere. Pick one or combine them across a monthly retainer shaped around your business.

See all services →
Administration Support

Administration Support

The work that fills a founder's week without moving the business forward. Inbox management, diary and calendar management, meeting scheduling, client onboarding and offboarding, contract administration, travel booking, data entry and document management. If it keeps landing on your desk and it does not have to, this is where it goes.

Inbox managementDiary managementCRM updatesSales adminClient onboardingFinance admin
See the full service →
Operations Support

Operations Support

Everything that has to happen every day for the business to keep running. CRM management and updates, workflow ownership, daily task and deadline tracking, project management, supplier and stakeholder liaison, SOP development, reporting and the recurring processes that keep delivery on track across any industry.

CRM managementWorkflow setupSOPsProject coordinationSystems adminReporting
See the full service →
LinkedIn Engagement

LinkedIn Engagement and Community Management

LinkedIn is where your pipeline lives. Consistent engagement, inbox management, DM follow-up, relationship building and Sales Navigator outreach. One of the first things a busy founder stops doing when the week gets full. We keep it running so the conversations do not go cold.

EngagementInbox managementDM follow-upSales NavigatorCRM updates
See the full service →
Executive Assistant Support

Executive Assistant Support

A senior, high-trust relationship around a founder's priorities, relationships and working life. Complex diary control, inbox triage, stakeholder coordination and decision support. A right hand and second brain, not just more admin hours.

Complex diary controlInbox triageStakeholder coordinationDecision supportConfidential admin
See the full service →

Not sure which service area fits? Book a call and we will work it out together. Most clients come without a complete list of what to hand over.

Book a Call →
What Clients Say

Founders who handed
it over.

★★★★★
"IdealPa has been a great addition to our team, helping us become more efficient in-house so we can offer an even greater service to our clients. For anyone struggling with a mountain of admin or wanting to clean up their operations, IdealPa would be a great addition to your team."
NM
Nathan Marr
CEO, Semester Student Planner
★★★★★
"I worked with IdealPa on a complex project and they genuinely took all the pain out of it. Nothing was ever too much trouble. Proactive, calm and incredibly supportive throughout. What could have been a stressful process felt smooth and manageable. I always felt in safe hands. I would not hesitate to recommend IdealPa to anyone needing reliable, thoughtful support."
SM
Sophie McKenna
Director, Power of Women
★★★★★
"IdealPa and the team have been instrumental in taking over tasks which made it easier for me to focus on the core business."
CL
Christian Lindekilde
CEO, Finna Inc.
★★★★★
"IdealPa's support was invaluable. They helped across a variety of areas, were clear, easy to work with and offered ideas to help improve me and my processes."
MK
Michael Knowles
Founder, Roar
★★★★★
"IdealPa has been a great addition to our team, helping us become more efficient in-house so we can offer an even greater service to our clients. For anyone struggling with a mountain of admin or wanting to clean up their operations, IdealPa would be a great addition to your team."
NM
Nathan Marr
CEO, Semester Student Planner
★★★★★
"I worked with IdealPa on a complex project and they genuinely took all the pain out of it. Nothing was ever too much trouble. Proactive, calm and incredibly supportive throughout. What could have been a stressful process felt smooth and manageable. I always felt in safe hands. I would not hesitate to recommend IdealPa to anyone needing reliable, thoughtful support."
SM
Sophie McKenna
Director, Power of Women
★★★★★
"IdealPa and the team have been instrumental in taking over tasks which made it easier for me to focus on the core business."
CL
Christian Lindekilde
CEO, Finna Inc.
★★★★★
"IdealPa's support was invaluable. They helped across a variety of areas, were clear, easy to work with and offered ideas to help improve me and my processes."
MK
Michael Knowles
Founder, Roar
Book a Call →

From first call to delivery in under a week. See how it works →

Pricing

Less than you think.
Less than hiring.

No employer National Insurance. No recruitment fee. No notice period beyond 30 days. Just the support your business needs, from day one.

From £750 / month

Retainers start from £750 per month. Scoped around your business after a discovery call.

See Full Pricing → Book a Call
100+
Clients assisted worldwide
£750
Retainers from per month
5★
Five star reviews
30d
Written notice to cancel
Get Started

Ready to hand
it over?

Book a free 15 minute call with the team. We will listen, understand what your business needs and tell you honestly whether IdealPa is the right fit.

Book a Call → info@idealpa.co.uk